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Consultant from Bahia participates in new season of Shark Tank Brasil
Episode airs this Monday (21)
Published on October 21, 2024 at 11:20
Cáren Cruz participates in a program on Sony Credit: Disclosure
Bahian consultant Carén Cruz, CEO of Pittaco Consultoria, is leading a project that promises to transform the image consultancy market and participates in the 9th season of Shark Tank Brasil. The episode will air this Monday (21), on the program’s YouTube, and on November 8, at 10pm, on the Sony Channel.
Specialist in black skin, Carén is developing an image consultancy application that offers accessible solutions for a variety of audiences. The project is in the investor search phase and aims to democratize access to image consultancy through technology, being an ally for those who want to optimize the way they dress, with tools such as creating an online wardrobe, outfit suggestions and personalized consultancy.
“The idea is that people have, in the palm of their hand, a complete consultancy service, which meets their daily and professional needs in a practical and dynamic way”, explains Carén Cruz. The proposal goes beyond aesthetics, with features that allow you to align your personal image with the professional and corporate goals of each user.
Using artificial intelligence and gamification techniques, the application will be able to generate recommendations based on each person’s profile and schedule, helping to build an image that reflects their goals and lifestyle. “We are bringing technology and innovation to a sector that has historically been seen as exclusive. Our app will offer accessible, inclusive and fully personalized consultancy”, comments Carén.
The platform, still under development, aims to reach both individuals and companies that wish to reinforce the image of their employees. Furthermore, the project provides a robust structure that will facilitate user interaction with their own style, making image consultancy a continuous and practical process.
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